Vansanity operates in the medical aesthetics industry, providing a unique coworking space tailored for aesthetic practitioners. The company serves beauty enthusiasts, aesthetic providers, and medical professionals by offering flexible, pay-per-use access to high-quality medical aesthetics facilities. This model allows practitioners to avoid the high costs and commitments associated with traditional practice ownership. Vansanity's business model is built on a pay-per-use and profit-per-use system, enabling practitioners to maximize their earnings while minimizing overhead costs. The company generates revenue through rental fees and consumable costs charged to the practitioners. Vansanity's market includes entrepreneurial aesthetic providers who prefer the benefits of independent work over traditional employment. The company has seen positive growth and retention, particularly in expensive entry markets where the pay-per-use model is gaining popularity.

Keywords: medical aesthetics, coworking space, pay-per-use, independent practitioners, beauty enthusiasts, flexible access, high-quality facilities, entrepreneurial providers, revenue model, consumable costs.