Snapscreen operates in the sports media and sports betting markets, providing innovative turnkey solutions designed to enhance viewer engagement and monetization. The company's core product leverages intelligent video recognition technology to instantly detect TV or streaming video content with just a photo of the television screen. This technology is particularly beneficial for broadcasters, rights owners, and sportsbook operators, enabling them to make TV content socially shareable and monetizable. By converting viewers into bettors, Snapscreen drives faster bet discovery and deeper engagement with live games. The business model revolves around offering these advanced technological solutions to its clients, who are primarily sports media companies and betting operators. Snapscreen generates revenue through the sale and licensing of its proprietary technology and services, which help clients maximize their audience interaction and revenue streams.

Keywords: sports media, sports betting, video recognition, turnkey solutions, viewer engagement, monetization, broadcasters, rights owners, sportsbook operators, live games.