Snackr is a technology company focused on revolutionizing the live event experience by providing a mobile ordering platform that allows attendees to order food and drinks directly from their seats. The platform serves venues hosting live music, sports, and other large events, helping them to better understand consumer behavior through real-time operational data and dashboard analytics. Snackr operates in the event technology market and employs a business model that leverages in-app marketing opportunities, such as push notifications and strategic product placement, to engage, retain, and upsell customers. The company generates revenue through transaction fees and partnerships with event venues. By offering cashless and cardless payments, Snackr simplifies operations, reduces queues, increases spend per head, and unlocks new sales opportunities for venues. The platform is designed to adapt to post-pandemic challenges, such as staffing shortages, by balancing digital orders with regular service to enhance the overall customer experience.

Keywords: mobile ordering, live events, cashless payments, real-time analytics, in-app marketing, customer engagement, revenue optimization, operational efficiency, event technology, consumer behavior.