MoovBuddy is a health technology company that operates in the preventive healthcare market. The company offers an AI-powered app designed to improve users' physical health through personalized exercise plans. These plans are created by leveraging artificial intelligence and are informed by real physiotherapists and doctors. The app focuses on fixing posture, relieving pain, and enhancing overall well-being through a variety of exercises, including physical health routines, sexual health practices, and breathing techniques. MoovBuddy primarily serves individuals looking to prevent and treat musculoskeletal disorders, which are often caused by poor posture and other lifestyle factors. The business model is subscription-based, generating revenue through user subscriptions to its app. MoovBuddy's approach is scientific, holistic, and technology-oriented, making preventive healthcare more accessible, affordable, and adaptable. The company aims to reduce absenteeism and improve workplace productivity by promoting a healthier lifestyle among employees.

Keywords: AI-powered, personalized plans, posture improvement, pain relief, musculoskeletal disorders, preventive healthcare, physiotherapists, subscription model, holistic approach, workplace productivity.