Granular

Granular

Farm management software company dedicated to helping industry leaders build stronger and smarter farms. Learn more
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DateInvestorsAmountRound
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N/A

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Late VC

$6.2m

Series A

$18.7m

Series B

$300m

Valuation: $300m

Acquisition
Total FundingCAD34.0m

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Granular.ag is a forward-thinking startup specializing in precision agriculture, providing farmers with advanced tools and analytics to optimize their farming operations. The company operates in the agritech sector, focusing on enhancing soil productivity and crop yields through customized agronomy solutions. Granular.ag serves a diverse clientele, primarily targeting farmers and agricultural businesses looking to maximize their efficiency and profitability.

Granular.ag offers a suite of products including Granular Insights, Granular Business, Granular Agronomy, AgStudio, and AcreValue. These tools leverage satellite imagery and data analytics to provide real-time insights into soil fertility, crop health, and optimal planting strategies. By generating variable rate prescriptions for crops like corn and soybeans, the company helps farmers apply the right amount of inputs (like seeds and fertilizers) at the right time and place, ensuring maximum yield without over-application.

The business model of Granular.ag revolves around a subscription-based service, where clients pay for access to their software and ongoing consultation services. This model ensures a steady revenue stream while providing continuous value to their customers through season-long support and customized recommendations.

Granular.ag makes money by offering these subscription services, along with additional revenue from live demos and personalized agronomy consultations. Their approach combines cutting-edge technology with hands-on support, ensuring that farmers can make informed decisions to enhance their productivity and profitability.

In summary, Granular.ag is revolutionizing the agricultural industry by providing precision agriculture software and agronomy services that help farmers optimize their inputs and maximize their yields.

Keywords: Precision Agriculture, Agronomy Software, Soil Fertility, Satellite Imagery, Crop Yield, Variable Rate Prescriptions, Subscription Service, Data Analytics, Farming Efficiency, Agricultural Technology.

Tech stack

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