Fundera is a financial services platform that assists small business owners in making informed financial decisions by providing a comprehensive comparison of small business loan and credit card options. Operating primarily in the small business financing market, Fundera serves entrepreneurs and small business owners who seek to secure funding for various business needs. The platform offers access to a variety of loan types, including SBA 7a loans, term loans, invoice factoring, and equipment financing. Fundera's business model revolves around aggregating loan options from multiple lenders, allowing users to compare and choose the best financial products suited to their needs. The company generates revenue through referral fees from lenders when a loan is successfully secured through their platform. Fundera also provides valuable resources and reviews on payroll software, HR software, and business credit cards, further supporting small business operations. With a focus on transparency and ease of use, Fundera aims to simplify the complex process of securing business financing, ultimately helping small business owners thrive.

Keywords: small business loans, SBA loans, term loans, invoice factoring, equipment financing, financial comparison, business credit cards, payroll software, HR software, lender reviews.