Betrend.com specializes in providing high-security services aimed at obtaining privacy marks and ISMS (Information Security Management System) authentication. The company offers solutions that allow businesses to sort and target messages and coupons based on customer activities, such as visits and purchases. This targeted approach helps companies send more relevant content, thereby increasing distribution and response rates. Betrend.com serves a diverse range of clients, including large retail stores like Shomurt, a major shoe retailer. The company operates in the cybersecurity and digital marketing sectors, leveraging a business model that focuses on subscription-based services and custom solutions for its clients. Revenue is generated through service fees and long-term contracts with businesses seeking to enhance their security and marketing efforts.

Keywords: cybersecurity, ISMS authentication, privacy marks, targeted marketing, customer engagement, digital coupons, retail solutions, subscription services, custom solutions, high-security.